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Press release

Home signs Agillic to personalise its real estate business

Agillic
Press release – Copenhagen, 27 August 2025 – Agillic A/S

For more than 30 years, Home has helped Danes on their journey from one home to the next. Today, Home is one of Denmark’s top three real estate agents with over 900 employees and 185 branches nationwide – besides, of course, a significant online presence.

All Home businesses are deeply rooted in the local community and work relentlessly to rethink the housing process by combining digital innovation with personal service to create a unique and simple customer experience at every stage of the journey.

Igor Stiftar, Chief Digital Officer at Home, explains choosing Agillic: “Buying and selling your home is both a financial and emotional commitment, and one Home works hard to honour. To deliver on our strategic vision, we wanted a proven solution with full security and privacy compliance, considering both best practices and local Danish requirements. We also needed a solution to easily integrate with our tech stack and – not least – scale along our ambitious roadmap. Agillic’s best-of-breed approach ensures that and from a business perspective, their local presence and ability to understand us as a client mean we can efficiently leverage our full portfolio of partners and services to deliver the best customer experience possible today, and in the future. Agillic’s experienced, local solution partners help ensure a faster, seamless implementation across our strategic priorities.”

Christian Samsø, CEO at Agillic, adds: “Home has an ambitious vision for their customer experience, and we are proud to be their platform of choice. With Home onboard, Agillic enables personalisation for about half the Danish real estate market. A clear testament to our platform’s capabilities in terms of both effectiveness, efficiency, and compliance.”

For further information, please contact:
Christian Samsø, CEO
+45 24 88 24 24
Christian.samsoe@agillic.com

About Agillic A/S
Agillic A/S (Nasdaq First North Growth Market Denmark: AGILC) is a Danish software company, headquartered in Copenhagen, Denmark. The Agillic platform is the trusted Nordic marketing automation platform, enabling personalisation that performs with scalability, operational efficiency, and full GDPR compliance. For further information, please visit agillic.com. 

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