contentSlug

type

ContentSlug_ContentQuery

slug

ContentPageContentQuery

content

trendingContent

query ContentSlug_ContentQuery(
  $contentSlug: String!
  $type: [ContentType!]
) {
  ...ContentPageContentQuery_13QmVO
}

fragment CompanyDetails_Content on Content {
  __isContent: __typename
  companies {
    name
    description
    pageUrl
    id
  }
}

fragment ContentBasicInfo on Content {
  __isContent: __typename
  id
  type
  title
  lang
  companies {
    viewerIsFollowing
    id
    name
    pageUrl
  }
  tags {
    viewerIsFollowing
    id
    name
    pageUrl
  }
  ...PublishingDetails
  ...Reactions
}

fragment ContentMetadata on Content {
  __isContent: __typename
  type
  title
  lang
  pageUrl
  alternatePageUrls: translations {
    __typename
    pageUrl
    lang
  }
  imgUrl
  description
  ... on Video {
    liveTime
    videoUrl
  }
  ... on Webcast {
    liveTime
    videoUrl
  }
}

fragment ContentPageContentQuery_13QmVO on Query {
  content(slug: $contentSlug, type: $type) {
    __typename
    id
    type
    title
    isPremium
    lang
    htmlBody
    summary
    companies {
      forum {
        latestPosts {
          ...ForumPosts
        }
      }
      name
      id
      viewerIsFollowing
      pageUrl
      defaultInstrument {
        isin
        id
        marketOpen
        marketClose
        marketplace {
          region
        }
        returns {
          total
        }
      }
    }
    tags {
      viewerIsFollowing
      id
      name
      pageUrl
    }
    createdAt
    ... on Video {
      liveTime
    }
    ... on Webcast {
      liveTime
    }
    slug
    ... on CompanyReport {
      reportUrl
    }
    ... on ThirdPartyCompanyReport {
      reportUrl
    }
    ... on StockExchangeRelease {
      reportUrl
    }
    ...ContentBasicInfo
    ...ContentMetadata
    ...PriceAndRecommendation_Content
    ...CompanyDetails_Content
    ...ReportLink_Content
    ...KeyFigures_Content
  }
  ...TrendingContent_1jQ2Cn
}

fragment ForumPosts on ForumPost {
  text
  likesCount
  url
  author
  postedAt
  authorImgUrl
}

fragment KeyFigures_Content on Content {
  __isContent: __typename
  companies {
    defaultInstrument {
      estimateData {
        modelType
        reportingCurrency
      }
      snapshot {
        transaction {
          date
          actualized {
            year
            quarter
            revenue
            revenueGrowth
            ebitAdjusted
            ebitReported
            ebitda
            enterpriseValue
            epsAdjusted
            dividend
            dividendYield
            sharePrice
          }
          estimates {
            year
            quarter
            revenue
            revenueGrowth
            ebitAdjusted
            ebitReported
            ebitda
            enterpriseValue
            epsAdjusted
            dividend
            dividendYield
            sharePrice
          }
        }
      }
      id
    }
    id
  }
}

fragment PriceAndRecommendation_Content on Content {
  __isContent: __typename
  createdAt
  companies {
    name
    pageUrl
    defaultInstrument {
      priceData {
        tradeCurrency
      }
      snapshot {
        priceData {
          date
          lastPrice
          tradeCurrency
        }
        transaction {
          date
          recommendation
          targetPrice
        }
        prevTransaction {
          recommendation
        }
      }
      id
    }
    id
  }
}

fragment PublishingDetails on Content {
  __isContent: __typename
  createdAt
  publishers {
    name
    imgUrl
  }
  authors {
    __typename
    id
    name
    slug
    imgUrl
    jobTitle
  }
  ... on Video {
    liveTime
  }
  ... on Webcast {
    liveTime
  }
}

fragment Reactions on Content {
  __isContent: __typename
  id
  reactionGroups {
    reactionType
    reactionsCount
    viewerReacted
  }
}

fragment ReportLink_Content on Content {
  __isContent: __typename
  type
  isPremium
  ... on CompanyReport {
    reportUrl
  }
  ... on ThirdPartyCompanyReport {
    reportUrl
  }
  ... on StockExchangeRelease {
    reportUrl
  }
}

fragment TrendingContent_1jQ2Cn on Query {
  trendingContent(type: ARTICLE) {
    __typename
    id
    title
    lang
    pageUrl
    createdAt
    type
    imgUrl
    companies {
      squareLogoUrl
      name
      id
    }
    authors {
      __typename
      imgUrl
      id
    }
    publishers {
      imgUrl
    }
  }
}


__typename

title

isPremium

lang

htmlBody

summary

companies

createdAt

publishers

authors

reactionGroups

pageUrl

translations

imgUrl

description

Better Collective is a leading digital sports media group that develops educational platforms within the iGaming industry. It was founded in 2004 and listed on the Nasdaq OMX Nordic Exchange Stockholm AB in 2018. The majority of Better Collective's revenue is generated through affiliate marketing. Better Collective facilitates single affiliate journeys; when users arrive at a Better Collective platform and activate an affiliate link in order to sign up with a partnerning operator, Better Collective earns an affiliate commission. The type of comission varies and can be based either on revenue share or by getting a single Cost Per Acquisition (CPA) fee. In some cases the comission can be a mixture of both. Currently, Better Collective operates through two business segments, publishing and paid media. Its publishing segment hosts platforms designed to improve the igaming experience by creating communities, comparing odds, facilitating the sharing of analysis and tips, providing educational content, and more. Better Collective generates revenue from referral fees when users are directed from its platforms to betting operators’ sites. Betting operators pay Better Collective when users bet and sign up to their platforms. Better Collective's paid media segment focuses on lead generation for igaming and was initiated via the acquisition of Atemi Group in 2020. The segment relies on paid media and social media advertising to bring customers to the platforms of its fee-paying betting operator clients.

Better Collective

Regulatory release no. 43Pursuant to Section 30 of the Danish Capital Markets Act, Better Collective A/S hereby announces that BLS Capital Fondsmæglerselskab A/S has notified Better Collective...

<div class="mfn-body"><p><em>Regulatory release no. 43</em></p><p>Pursuant to Section 30 of the Danish Capital Markets Act, Better Collective A/S hereby announces that BLS Capital Fondsmæglerselskab A/S has notified Better Collective A/S that, as of 26 September 2025, BLS Capital Fondsmæglerselskab A/S holds 9.172.586 voting rights in Better Collective A/S, corresponding to 14,8% of the total voting rights in Better Collective A/S. As a result, BLS Capital Fondsmæglerselskab A/S has flagged below the 15% threshold.</p></div><div class="mfn-footer mfn-8b3e536f6bd4"><p><strong class="mfn-heading-1">About Better Collective</strong></p><hr><p>Better Collective owns leading digital sport media, sports betting media and esports communities, with a vision to become the leading digital sports media group. We are on a mission to excite sports fans through engaging content and foster passionate communities worldwide. Better Collective's House of Brands includes; <a rel="noopener" href="http://www.hltv.org">HLTV</a>, <a rel="noopener" href="https://www.futbin.com/">FUTBIN</a>, <a rel="noopener" href="https://www.betarades.gr/">Betarades</a>, <a rel="noopener" href="https://www.aceodds.com/">AceOdds</a>, <a rel="noopener" href="https://www.wettbasis.com/">Wettbasis</a>,&nbsp;<a rel="noopener" href="https://www.actionnetwork.com/">Action Network</a>, <a rel="noopener" href="https://www.playmakerhq.com/">Playmaker HQ</a>, <a rel="noopener" href="https://www.vegasinsider.com/">VegasInsider</a>, <a rel="noopener" href="https://thenationnetwork.com/">The Nation Network</a>, and <a rel="noopener" href="https://bolavip.com/">Bolavip</a>. The company is headquartered in Copenhagen, Denmark, and dual listed on Nasdaq Stockholm (BETCO) and Nasdaq Copenhagen (BETCO DKK). To learn more about Better Collective please visit <a rel="noopener" href="http://bettercollective.com/">bettercollective.com</a>.</p></div><div class="mfn-footer mfn-9804a55f9d0c"><p><strong class="mfn-heading-1">Contacts</strong></p><hr><p><strong>Investor Relations</strong><br>Mikkel Munch Jacobsgaard<br>Investor@bettercollective.com&nbsp;</p><p><strong>Media Relations</strong><br>Morten Cullborg-Kalum<br>Press@bettercollective.com<br>+45 2349 1009</p></div><div class="mfn-footer mfn-regulatory mfn-regulatory-dcma"><p><em>This information is information which Better Collective is obliged to make public pursuant to the Danish Capital Markets Act. The information was submitted for publication, through the agency of the contact persons set out above, at 2025-09-29 08:00 CEST.</em></p></div><div class="mfn-footer mfn-attachment mfn-attachment-general"><p><strong class="mfn-heading-1">Attachments</strong></p><hr><p><a rel="noopener" href="https://storage.mfn.se/179ebbee-593a-4983-9d6f-3145a4ac4479/major-shareholder-announcement.pdf" class="mfn-generated mfn-primary">Major shareholder announcement</a></p></div>