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Puuilo

12.64 EUR

+0.48 %

6,961 following

PUUILO

NASDAQ Helsinki

Retailers

Consumer Goods & Services

+0.48 %
-0.32 %
-11.61 %
-10.80 %
-4.46 %
+25.27 %
+100.63 %
-
+74.10 %

Puuilo operates in the retail sector. The company operates and manages several stores and trading locations. The range is broad and includes household and pet products that are resold under its own or other brands. Customers mainly consist of private players around the global market. The largest presence is found in Finland.

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Market cap
1.07B EUR
Turnover
901.37K EUR
P/E (adj.) (25e)
19.43
EV/EBIT (adj.) (25e)
16.09
P/B (25e)
10.98
EV/S (25e)
2.72
Dividend yield-% (25e)
4.12 %
Coverage
Recommendation
Accumulate
Target price
14.50 EUR
Updated
2025-12-11
Disclaimer
Arttu Heikura
Arttu Heikura

Analyst

Latest research

Latest analysis report

Released: 2025-12-11

Latest extensive report

Released: 2025-01-02

Revenue and EBIT-%

Revenue M

EBIT-% (adj.)

EPS and dividend

EPS (adj.)

Dividend %

Financial calendar
25/3
2026

Annual report '25

12/5
2026

General meeting '26

11/6
2026

Business review Q1'26

Risk
Business risk
Valuation risk
Low
High
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Puuilo Q2'25: Strengthening growth potential
Research by
Olli Vilppo

Puuilo Q2'25: Strengthening growth potential

Puuilo's Q2 result was excellent once again, and the company announced ambitious new targets extending to 2030. Although we see conditions for long-term growth and value creation only getting stronger, we remain on the sidelines due to high valuation.

Puuilo
Puuilo Q2'25 flash comment: Summer well spent and new ambitions set
Analyst Comment by
Olli Vilppo

Puuilo Q2'25 flash comment: Summer well spent and new ambitions set

Puuilo's Q2'25 outcome was strong in terms of both revenue and results, aligning with consensus expectations but slightly missing our own, which had already reached the upper limit of the guidance. The most interesting news announced in this morning's earnings update came from the strategy front, as the company significantly raised its ambitions in Finland and will also begin piloting the concept in Sweden in the coming years.

Puuilo
Forum discussions
Puuilo has found a face for its marketing in Sweden:
12/28/2025, 1:11 PM
by Vanerihands
47
This is certainly a matter of perspective in many ways, but I encounter this comparison of Tokmanni’s and Puuilo’s valuations so often that the discussion is starting to baffle me a bit. If you compare the companies’ valuations using P/E, you can see that Puuilo’s multiples are higher...
1/2/2026, 2:37 PM
by Tyhjätasku
46
Yep, a large and risky acquisition in a new market would be significantly riskier, for example, Tokmanni’s Dollarstore specifically Piloting does sound good in the sense that a rationally operating management should have an exit strategy to withdraw from Sweden if the concept simply...
1/3/2026, 6:55 PM
by JP199
17
This is a good point. The problem is that return on capital metrics are backward-looking, and if, for example, the expansion into Sweden goes south, those previous ROIC figures can be tossed out the window. Many of us have unpleasant memories of that in the cases of Kamux and Talenom...
1/3/2026, 6:05 PM
by Tyhjätasku
16
Great analysis! In Puuilo’s valuation, the biggest question marks right now are likely the inevitably approaching growth limits in the domestic market and the wildcard of internationalization. Can a stagnating Finland fit any more Puuilo stores at the end of the strategy period in...
1/3/2026, 4:37 PM
by JP199
16
I was thinking about this about 3 years ago. At that time, both Tokmanni and Puuilo looked cheap. So, I bought both just to be safe. Looking back now, it would have been sensible to only load up on the latter. I sold off my and my wife’s Tokmanni shares at around €12 and bought more...
1/2/2026, 3:51 PM
by Str88
11
They have also mentioned that share buybacks are possible. I would consider it likely that the dividend will be increased moderately in the coming years, and then share buybacks will also be initiated.
12/30/2025, 10:23 AM
by Teemu
4
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