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Seeking a new direction with an efficiency program

SANOMAExtensive research2024-05-03 10:06
Petri GostowskiCo. Head of Research
Discuss
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Sanoma’s normally stable and predictable earnings development has weakened especially as a result of cost inflation and contraction in advertising. With a substantial efficiency improvement program in the Learning business, we expect the segment’s profitability to increase clearly in the coming years, which, together with the gradually recovering Media business result, will boost earnings growth to a good level in the coming years. We believe the expected return consisting of this and the highish dividend yield in the coming years turns the risk/reward ratio attractive.

Sanoma is an innovative and agile learning and media company with two business segments: Learning and Media Finland. Learning's educational products and services reach 25 million students in K-12 education in 12 European countries. Media Finland has Finland's leading multichannel media offering (digital and print newspapers, magazines, TV and streaming services, and radio and audio services), through which it reaches 97% of Finns every week, enabling effective marketing solutions for corporate clients. The company's operations have a positive impact on the lives of millions of people every day.

Read more on company page

Key Estimate Figures2024-05-02

202324e25e
Revenue1,392.91,330.01,346.2
growth-%7.3 %-4.5 %1.2 %
EBIT (adj.)133.8133.5150.9
EBIT-% (adj.)9.6 %10.0 %11.2 %
EPS (adj.)0.390.410.53
Dividend0.370.370.39
Dividend %5.3 %4.2 %4.4 %
P/E (adj.)17.721.716.7
EV/EBITDA6.77.06.1

Forum discussions

Here are Petri’s comments regarding Sanoma’s small add-on acquisition in Poland Inderes – 3 Jul 26 Sanoma teki pienen täydentävän yritysoston...
7/3/2026, 5:27 AM
by Sijoittaja-alokas
5
sanoma.com Sanoma ostaa Fluentben, puolalaisen tekoälyyn perustuvan kielten opiskelun... Sanoma Oyj, lehdistötiedote, 2.7.2026 klo 10.00 Sanoma...
7/2/2026, 7:11 AM
by Cadel
8
The momentum has been pretty sluggish anyway. Low volume and the share price is just crawling along. Maybe someone wanted to dump all their ...
6/30/2026, 11:06 PM
by Arvoansa1
2
Strange closing auction today for Sanoma. Take a look at the 5-minute chart, for example. The price was at the 8.86 level just before the end...
6/30/2026, 4:00 PM
by Tonyfran
5
Juho Toratti has written a piece on Sanoma At the end of the interview, we asked the company’s management what they believe makes Sanoma an ...
6/2/2026, 4:54 PM
by Sijoittaja-alokas
7
Above are two videos that I believe provide good insights into Sanoma’s future outlook. CEO Kolkman paints a credible growth path for Sanoma...
5/25/2026, 3:55 PM
by Kaiku
8
Rob Kolkman was presenting Sanoma as an investment case today at Investor Day
5/25/2026, 1:31 PM
by Sijoittaja-alokas
3