The IT services sector's Q1 earnings season was still approached with a cautious mood, but this time the reason was Trump's tariff threats. Possible tariffs would not directly hit the IT services sector, but they would certainly have an indirect impact through customer caution.

We expect the performance of the IT service sector to improve as a whole in 2025. This year, as the market decline presumably stabilizes/turns back to growth, we should be able to see which companies have adapted to the changing market situation and whose strategy is working.

We examined Nordic, listed IT service companies with the 'Rule of 20' metric we launched, measured with which a few companies achieved excellent performance in 2024. On average, Finnish IT service companies fared worse last year than other Nordic companies. Overall, however, it can be said that 2024 was still challenging throughout the Nordics.